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3. BYT in
2014.
No-one was spared the pinch in the early nineties as companies downsized,
restructured and re-engineered themselves in South Africa. Even if
you didn’t get the chop, you had the safety net lurched from
under your feet as organizations effectively disavowed their obligations
to employees with respect to job security. The result was a paradigm
shift for employees who now had to fend for themselves, take responsibility
for their own security and somehow redefine career success... and
they did. A new generation of workers who’ve known nothing else
but tumultuous change and a fluctuating business environment –
not only survived the season of uncertainty, they thrived in it. Now
they lead the charge in the rising tide of the Free Agent mindset,
that simply implies no matter what you do today, you run at least
one business – Me Inc. As we surge forward into the next decade
there are clear indicators that as a result of Free Agency, employment
models are changing, as are the employer-employee relationships. Hierarchical
systems are being replaced by a free market which is good news for
our economy. Free Markets are very efficient, and produce more effective
outcomes than the slow moving rigid Feudal systems of yesteryear.
Above all, in a Free Market talent is the priceless trading currency,
a currency that South Africa’s loaded with. In the midst of
an unpredictable climate, an undisputable fact rings true –
talent is the number one asset of any organization, and if we’re
to survive, we’d better win the Talent Contest by attracting,
recruiting and retaining our Bright Young Things.
What things? A new generation of recruits who were shaped by the very
same forces that shaped the economic, social and political environment
we’re currently in. The oldest of them are now in their early
thirties... Generation X – a much berated, and little understood
troupe of individuals, whose worldview and value system developed
in an age of ambiguity. On the outside they’ve been dismissed
as disloyal and ambitious, but scratch below the surface and there’s
treasure to be found. They’re flexible and adaptable, not only
rolling with the punches of transformation without missing a beat
– but bringing about revolution to the tried and tested methods
of a bygone era that are moot in a rapidly advancing world. They’re
fiercely independent and entrepreneurial, out of the box thinkers
who will challenge the status quo and be the perpetual acid test that
will hone & sharpen everything they touch. They’ve lived
through the barrage of data that the information era has dumped on
its unsuspecting victims and learned to sift the wheat from the chaff.
Within a team they’re individualistic – thinking and processing
differently to those around them, celebrating diversity and the great
advantage of understanding issues in a different light from their
cohorts, “like the many colours of a rainbow” an Archbishop
once said. These Bright Young things have a hunger for lifelong learning,
for acquiring relevant skills geared to the times, a desire to be
more useful as opposed to just qualified. If unemployment is not a
job shortage but a lack of relevant skills, then an educated guess
would assume the remedy is rippling up through the ranks as we speak.
They adhere to the mantra of “if you’re good enough, you’re
old enough” and are fast doing away with the lethargic pay-your-dues
& climb-the-corporate-ladder mentality that quells innovation
and stifles initiative.
But the greatest quality that we can attribute to tomorrows bright
young things, is a yearning for significance - an overriding ambition
to make a difference in this world. Their focal point is less on a
quantifiable bottom line and more on impacting people. Their success
is no longer measured in Rands and Cents but in a meaningful contribution
to society. It was Einstein who said: “Try not to become a man
of success, try rather to become a man of value,” and Emerson
echoed those sentiments with his turn of phrase ... “to know
that one person has breathed easier because I have lived, this is
the meaning of success.” We’re seeing the tangible evidence
of this generous mindset as volunteerism soars amongst a generation
that cannot survive without a sense of meaning in everything they
do.
In a country battered and bruised by the legacy of disrespect –
where the failure to uphold the dignity of one life, ended in calamity
for an entire nation, there’s renewed hope. Hope that’s
birthed in a new generation’s attitude toward their fellow countrymen
and their inherent hankering to move from success to significance.
Dr. Michael Mol | 2004
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